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Scratch That: How 3D CAD is Covering Up for a Weak Configurator

Have you ever been sold on the idea of a cutting-edge 3D CAD component in a CPQ solution, only to find that it's just masking the underlying weaknesses in the configurator?

It's time to call out the elephant in the room: the over-reliance on 3D CAD in CPQ solutions is covering up for weak and unreliable configurators.

The problem

Companies are being sold on the idea that a flashy 3D CAD component is the solution to all their CPQ woes, when in reality, it's just a shiny distraction from the root problem: a weak and unreliable configurator. Sure, a 3D CAD component may make your quotes look visually appealing, but if the configurator behind it is slow, inaccurate, and rigidly based on sequence or scratch-building, then you're just hiding the problem, not solving it.

What does this mean

A weak configurator will inevitably cause headaches for your sales team and customers. It will slow down the sales process, generate incorrect quotes, and limit your ability to offer customized solutions. Meanwhile, a flashy 3D CAD component will do nothing to alleviate these problems.

In fact, it may even make the problem worse by masking the underlying issues and giving you a false sense of security.

The solution

If you want a CPQ solution that will truly help you achieve your sales goals, then it's time to prioritize a strong configurator. A configurator that is efficient, accurate, and flexible is the key to generating accurate quotes and streamlining the sales process. Don't be misled by the promise of flashy 3D CAD components.

Conclusion

In conclusion, while 3D CAD components can add a lot of value to a CPQ solution, it's important to remember that a weak configurator can negate these benefits. Don't be fooled by the allure of a visually impressive 3D CAD component, if the configurator is unreliable, it's like building a house of cards.

A strong configurator should be the foundation for any CPQ solution. Don't settle for less and make sure you choose a solution that prioritizes reliability, accuracy, and efficiency, otherwise, you might find yourself starting from scratch without Scratch...

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