The CPQ Blog

Tacton CPQ for Heavy Vehicle Manufacturers

Written by Magnus Fasth | Jan 31, 2023 11:17:01 AM

Heavy vehicle manufacturers face increasing demand from customers and must find ways to streamline their sales process to deliver on promises and remain profitable. Silos between sales, engineering, and supply chain can make this difficult, but powerful configuration technology can help.

Customization is key

To win deals in the heavy truck industry, it's essential to be able to customize products in fundamental ways without involving sales engineering in every deal. Configuration technology can translate high-level customer needs into 100% valid and buildable technical solutions, including Bill-of-Materials, pricing quotes, and even CAD files for advanced vehicle customizations.

Effective sales staff are key to success in the heavy truck industry, and configuration technology can help by providing guided selling and real-time visualization to decrease ramp-up time and reduce sales costs. This also empowers new types of resellers and body vendors, as well as end customers themselves, to confidently customize and purchase heavy trucks online.

Streamlining the sales process

Configuration technology can bring success factors, logic, and data from all enterprise systems into a shared product definition, removing the risk of overselling and order errors. This ensures that all team members speak with one voice when interacting with customers, streamlining the sales process and improving efficiency.

By automatically adding tailored services to configured vehicles, heavy truck manufacturers and sellers can guarantee the uptime, performance, and outcome that customers expect and monetize the full customer lifecycle. This helps to build trust and long-term relationships with customers.

Optimizing solutions based on customer preferences

Configuration technology can allow sales reps to optimize the full vehicle solution based on a customer's preferred purchasing drivers, increasing the likelihood of winning the deal. This helps to ensure that customers get exactly what they need and are satisfied with their purchase.

cpq.se – expert consultants in Tacton CPQ

cpq.se is an official partner of Tacton and a consulting company with over two decades of experience helping clients implement Configure-Price-Quote (CPQ) solutions. We focus on European manufacturers but also serve the global market in industries such as heavy vehicles, med-tech, energy, and power distribution. Our goal - and track record - is to help clients get a CPQ solution up and running within five months through a fast, pragmatic process.

Our focus on efficiency, predictability, and conformity makes us a valuable partner for heavy truck manufacturers and sellers looking to streamline their sales process and better serve their customers.

By booking a meeting with cpq.se, you can learn more about how our solutions can help your business succeed in the competitive heavy truck industry.